Landscape Design Growth & Conversion

2024

Nancy’s Green Scape Designs

Despite high-quality services, the company struggled to differentiate themselves in a saturated local market and attract younger, design-conscious homeowners.

Increase in Website Traffic

Growth in Qualified Leads

Revenue Boost

This amazing landscaping company faced significant hurdles in a competitive market: their brand was perceived as outdated, their digital presence was weak, and they struggled to attract clients seeking modern, sustainable outdoor solutions. To reposition themselves as industry innovators, they needed to overcome three strategic challenges—revamping their brand identity to reflect eco-conscious values, boosting engagement with younger homeowners, and streamlining their customer journey.

Kroki stepped in with a tailored approach, combining market research with creative execution. We developed a fresh brand strategy centred on sustainability (“Crafting Nature’s Canvas”), redesigned their visual identity with earthy, modern aesthetics, and launched targeted digital campaigns—including SEO-optimized content and social media storytelling—to highlight the company’s unique expertise. The result? A cohesive, customer-centric brand that drove measurable growth in leads, revenue, and market differentiation.